What practice owners can do about it
Although we’re starting to see the light at the end of the tunnel, not all dental practices have fully recovered.
As of March 15th 2021, 50.8% of practices are open and experiencing business as usual, but 48.5% are open and seeing fewer patients than normal. This translates to almost half of all dental practice owners struggling to generate as much income as they usually receive at this time of year. If you find yourself in a similar position, there are things you can do to get out of it and enjoy a happier, more lucrative 2021. Start by incorporating temp workers into your permanent team. By taking advantage of a flexible staffing model, you can always guarantee you’ll have the perfect team size to adapt to the number of appointments you have on any day. Since you only pay temp workers for the exact hours they work, this staffing model will also help you keep employment costs down. As well as helping you reduce your staffing budget, temporary RDHs and RDAs also allow you to accept last-minute appointments. If your hygienists and assistants already have full schedules, additional temp staff allow you to accept more patient appointments with little notice, all without compromising on the quality of your care. Some online staffing sources provide you with a real time view of dental professionals’ schedules so you can see who is available for work when you need them. After months of limited income, it’s likely you want to accept every appointment request you can and temp workers can help you do just that. If your schedule is fully booked for the week and a patient wants an appointment as soon as possible, you can find a dental temp worker who is available on short notice, book them for their next available shift and give your patient an appointment. This way your patient receives the treatment they need at the last minute, the dental temp increases their income, and you boost your practice’s revenue. You should also consider hiring additional dental hygienists to help you cope with the influx of patients that is to be expected as the COVID-19 vaccine rolls out to the wider population. As anxiety levels over the virus drop, many patients will be in need of dental hygiene care and trying to make appointments that they’ve been postponing for months. To provide top quality dental hygiene services to as many patients as you can, it’s important you have enough dental hygienists on your team. Hiring temp workers to fill the gaps and meet the increased demand will help you treat more patients. Hiring specialist dentists for complex one-off treatments you can’t provide yourself should also be on your mind. Whenever you have to refer a patient to another dentist, you always run the risk of losing them for good. With temp workers, you can hire a temporary specialist dentist to provide the treatment necessary and retain more patients.